Data Protection

Here is provided translation od Data Protection terms. Original version is in Czech language available HERE. All references to laws and regulations are towards laws and regulations applicable in Czech Republic (EU law compliant). In case of any disputes the wording of original version prevails.



IČ: 087 54 039
DIČ: CZ08754039
se sídlem: Korunní 2569/108, 101 00 Praha 10 - Vinohrady, Česká republika
zapsané u Městského soudu v Praze, sp. Zn. C 324573   

We run an e-shop on the website

We process certain personal data for the sale of goods and the operation of our website.

The processing of personal data is governed in particular by Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of individuals with regard to the processing of personal data and on the free movement of such data and repealing Directive 95/46 / EC. personal data) ("GDPR")


    A. Processing of personal data in case of using the contact form
If you contact us through the contact form, we will work with your contact details, which you provide in them. These are: Name and surname, e-mail address and any other information that you provide to us in the text of the message sent through the contact form. For what reason? We will contact you through them for further agreement regarding our goods.
What is the legal basis? b) GDPR - negotiation of the contract, resp. take pre-contractual measures at your request.
How long will we process personal data If we do not establish further cooperation, we will process your data no later than 10 years after our last communication.
    B. Processing of personal data in case of purchase
If you buy from us, we will work with the data you fill in. These are mainly billing information: name, surname, address and telephone number.
We need to process personal data in order to fulfill our contract - to deliver you our goods. We will also communicate with you via the contact details about the status of your order, or about complaints or your questions.
We will further process personal data in order to fulfill our obligations under our law (mainly for accounting and tax purposes, or to settle complaints).
On what legal basis do we process personal data? b) GDPR - performance of the contract and Art. c) GDPR - fulfillment of our legal obligation.
How long will we process personal data for the duration of our service and then 10 years from the last provision of such service or delivery of goods.
    C. Newsletters (business communications)
If you are a purchasing customer and you did not prohibit us from making a purchase, we will use your e-mail address to send us our news.
The provisions of Section 7, Paragraph 3 of Act No. 480/2004 Coll., On Certain Information Society Services, allow us to do so, if you did not prohibit us from doing so at the time of purchase.
How long will we process personal data 10 years from your last purchase. You can unsubscribe from sending business messages at any time via e-mail or contact us by 


Your data will remain with us. Nevertheless, some companies or other people work for us who access the data because they help us with the operation of our e-shop. They are:
• operator of the Shoptet e-shop platform (Shoptet a.s., with its registered office at Dvořeckého 628/8, Břevnov, 169 00, Prague 6, IČ 289 35 675, the company is registered at the Municipal Court in Prague, Section B, Insert 25 395)
• companies involved in the dispatch of goods - Central Warehouse Solution s.r.o., PPL Group, General Logistics Systems, Česká pošta a.s., Zásilkovna s.r.o.
We process personal data only in the territory of the European Union.


We do not have a designated data protection officer in our company.
In our company, there is no decision-making based on automatic processing or profiling.
If you have any questions about personal data, contact us at the e-mail address: or call +420 774 642 350.


Cookies are text files that contain a small amount of information that is downloaded to your device when you visit our website. Cookies are then sent back to the website or other website that recognizes them each time they visit.
Cookies perform various tasks, such as enabling efficient navigation between websites, remembering your preferences and improving the overall user experience. They can also ensure that the ads shown online are better suited to your person and your interests.
We use the following cookies on the website:

• Necessary cookies: are needed to operate the website, for example, allow you to log in to secure parts of the site and other basic functionality of the site. This category of cookies cannot be disabled.

• Analytical / statistical cookies: they allow us, for example, to recognize and determine the number of visitors and to monitor how our visitors use the website. They help us improve the way the site works, for example, by allowing users to easily find what they're looking for. We only run these files with your prior consent.

• Advertising cookies: used to track preferences and allow you to display advertising and other content that best suits your interest and online behavior. We only run these files with your prior consent.
Please note that third parties (including, for example, external service providers) may also use cookies and / or access data collected by cookies on the website.

Cookies used:

Name / publisher of the cookie Purpose / description of cookies Duration
CookiesOK Consent to the use of cookies 14 days
externalFontsLoaded Helps with loading fonts 1 month
informationBanner Information bar 24 hours
pcart Hash connecting the user to his currently saved cart 1 month
PHPSESSID Cookies generated by applications based on PHP language. This is a general identifier used to maintain user session variables.
By the end of visit
SRV_ID Internal information to ensure high availability
By the end of visit
_ga This cookie name is associated with Google Universal Analytics - an update to the more commonly used Google Analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as the client identifier. Used to calculate visitor, session, and campaign data for site analytics reports. 2 years
_gid This cookie is set by Google Analytics. Stores and updates unique value for each page visited and is used to count and track pageviews. 24 hours
_gat_UA-159938727-1 A pattern cookie set by Google Analytics, where the pattern element in the name contains the unique identification number of the account or site to which it relates. This is a variation of the _gat cookie, which is used to limit the amount of data that Google records on high-traffic websites. 1 minute
YSC This cookie is set by YouTube to track views of embedded videos.
By the end of visit
IDE This cookie is set by Doubleclick and provides information about how the end user uses the website and any advertising that the end user may have seen before visiting that website. 1 year
VISITOR_INFO1_LIVE This cookie sets Youtube to track user preferences for YouTube videos embedded on the site; it can also determine whether a site visitor is using a new or old version of Youtube.
By the end of visit
_gcl_au Uses Google AdSense to experiment with the effectiveness of advertising on websites that use their services. Helps track customer conversions. 3 months
_gat_gtag_UA_159938727_1 These cookies are set by Google Analytics. They help map user interaction with our websites. The cookies themselves are used to store information about what the user has done on previous sites and interactions with our website. 1 minute
language Detects and stores user preferences regarding the language used. 1 year
previousUrl Helps restore the last page visited. By the end of visit
_fbc Browser identifier including time data. Identifies the browser for login verification purposes.
_fbp Browser identifier including time data. Identifies the browser for login verification purposes.
_hjid Statistical cookie from Hotjar used to store a unique user ID. Ensures that data from subsequent visits to the same site is assigned to the same user ID. 1 year
_hjSessionUser Statistical cookie from Hotjar used to store a unique user ID. Ensures that data from subsequent visits to the same site is assigned to the same user ID. 1 year
_hjCachedUserAttributes Tracking visits and traffic on the site. 1 day

You can find more information about cookies and their current list through individual internet browsers, most often in the Developer Tools item.
Consent can be expressed through a check box contained in the so-called cookie bar. You can also subsequently reject cookies in the settings of your internet browser, or you can set the use of only some of them.
You can find more information about cookie management in individual browsers at the following links:

• Internet Explorer -    

• Google Chrome -    

• Firefox -    

• Safari -    

• Opera -    

• Microsoft Edge -    


The GDPR Regulation gives you, amongst  other things, the right to contact us and want information about what we process your personal data, request access to this data from us and have it updated or corrected, or request processing restrictions, you can request a copy of processed personal data us in certain situations the deletion of personal data and in certain cases you have the right to their portability. Objection based on legitimate interest may be objected to.
If you think that we are not handling the data correctly, you have the right to file a complaint with the Office for Personal Data Protection, or to take your claims to court.

These conditions are effective from 20.5.2024